Flower Wholesale & Florist Supplies

Flowers – fresh, responsible, and exclusive

At Roobos, all flowers are purchased fresh on the day of transport. We do not work with stock, ensuring you always receive the freshest and highest quality. Our buyers work exclusively with selected growers who meet strict quality standards and hold MPS certification. This guarantees a sustainably and responsibly sourced assortment.

Our flower range includes:

• Cut flowers – fresh from the grower, selected for colour, vase life, and appearance

• Dried flowers – ideal for contemporary and long-lasting arrangements

• Silk flowers – exclusive to our Linea Natura Silk label: lifelike and low-maintenance

Plants – green, strong, and directly from the grower

We offer an extensive range of plants: from houseplants to seasonal bloomers and everything in between. Choose from over 5,000 plant varieties, carefully selected from trusted nurseries in the Netherlands and surrounding countries. Our direct partnerships allow us to:

• Guarantee top quality

• Ensure fast delivery

• Offer flexible quantities and varieties

Accessories – everything you need for floristry

Our accessories are selected with both style and function in mind. Including:

• Floristry supplies – knives, scissors, binding materials, floral foam

• Vases and pots – made from ceramic, glass or metal

• Home décor – such as wooden accessories from CST Decorations, handcrafted in Indonesia and Thailand

Sustainably and responsibly sourced

Sustainability is at the heart of our sourcing strategy. Most of our growers are MPS certified, ensuring environmentally conscious cultivation and transparent production. Our premium accessories and silk flowers are handcrafted by local artisans, with an emphasis on fair trade and natural materials.

From grower to your shop

When you place an order via our webshop, we purchase your products fresh the next morning. This means you rarely buy from stock. Thanks to our efficient logistics, we deliver within 24 to 48 hours – often the very next day – directly to your shop in the Netherlands, Belgium, Luxembourg, France, or Finland.

Frequently Asked Questions

Can I order flowers, plants, and accessories together?
Yes, everything is delivered in one shipment – simple and at no extra cost.

Does Roobos have a minimum order amount?
Yes, a minimum order value applies, which is agreed upon with you and visible in your webshop account.

How do I know if products are available?
Our webshop only displays products that can be freshly sourced. If you order today, we buy fresh for you the next morning.

Order now or get in touch

Ready to expand your assortment with fresh, exclusive, and sustainable products?
Simply place your order via our webshop or contact us at info@roobos.nl or +31 (0)174 725 380. We’re happy to help.

Why choose Roobos?

• Over 15,000 fresh flowers, plants, and accessories

• Everything in one convenient webshop

• No stock – always freshly sourced

• Delivered by our own drivers, directly to your shop