Cut Flower Wholesale

Wholesale Flower Assortment | Roobos

Looking for a wholesaler with a broad and fresh flower assortment? At Roobos, you’ll find over 15,000 fresh products, sourced directly from the best growers. Order easily online and receive your flowers quickly and worry-free in your shop.

What is Roobos’ flower assortment?

Roobos offers a complete range of top-quality cut flowers, tailored to the season and your needs as a florist. Our flowers are 100% freshly sourced and specially purchased from certified growers for your order.

Unique features and origin of our flowers

Our cut flowers come from renowned growers in the Netherlands, Italy, Kenya, and Ecuador. Think of roses, tulips, gerberas, lilies, carnations, peonies, and exotic flowers.
We exclusively purchase A-grade quality from MPS-certified growers, ensuring long vase life and outstanding presentation.

For every florist and every bouquet

Whether you create wildflower bouquets, bridal arrangements, or sell flowers in a shop or garden center—our flower assortment fits every occasion.
We deliver flowers by crate, but also in smaller bunches—ideal for custom work and less waste.

Applications:

• Bouquets and floral arrangements

• Wedding and funeral flowers

• Seasonal promotions and campaigns

• Exclusive floral designs for events

Sustainably and carefully sourced

Roobos only works with growers who are committed to sustainable cultivation. We are MPS-A and Qflor certified and purchase almost exclusively from environmentally certified nurseries.
Our sourcing process focuses on people, nature, and quality—from greenhouse to customer, transparently and ethically.

With Roobos, you order fresh and exactly what you need. Your order is prepared in the evening and purchased fresh the next morning. Thanks to our own drivers, your delivery arrives with care and precision—straight to your store.

🕒 Delivery: As soon as possible in the Netherlands, Belgium, Luxembourg, France, and Finland.

Frequently Asked Questions

What types of flowers can I order from Roobos?
You can choose from thousands of cut flower varieties: from classic roses to seasonal blooms and exclusive selections.

Can I order small quantities of flowers?
Yes, almost all flowers are available by crate and in smaller bunches. You always order exactly what you need.

Where do the flowers come from?
We work with growers from the Netherlands, Italy, Kenya, Ecuador, and more. Always fresh, sustainable, and carefully grown.

Order now or get in touch

Discover why over 400 florists rely on Roobos as their trusted flower wholesaler.
🛒 Order now via our webshop or 📞 contact us for personal advice.\

Your passion, our flowers.
Roobos – The wholesaler for florists since 1988.

Roobos Flower Wholesale – Key Benefits:

• 15,000+ flowers and plants, directly from the grower

• Order by crate or by bunch

• Fast delivery with our own drivers

• MPS-A and Qflor certified

• 100% fresh – no cold storage needed

• Personal service and tailored advice